Digital Advertising

We Measure Success by Your ROI

Let a Google Expert Drive Targeted Traffic to Your Website

Certified Google Partners create your Google Ads campaign this morning—you get traffic by this afternoon. Stay ahead of the competition with professionally optimized campaigns as well as weekly user testing and data analysis so your ad campaigns always improve.

Here’s What You Get When We Manage Your Digital Ad Campaigns

What you get

Ads management by seasoned professionals and certified Google Partners

How we make you money

The bottom line: We don’t get to keep you as a client if you don’t make money. That means we have to do it all, from deep customer research and cost-effective campaigns to high converting landing pages and accurate reporting. Some say it’s too much. Others say that we don’t charge enough. We say, “We love what we do.”

In order for your campaigns to perform, here’s what you get:

  • Certified Google Partners set up and manage your campaigns
  • Research to identify what makes your visitors buy from you
  • Performance driven campaigns for better return-on-investment (ROI)
  • Professionally designed landing pages that convert visitors
  • Campaigns in Search, Display, You Tube & Shopping ads
  • Remarketing campaigns to recapture visitors
  • Split testing, user recordings and heatmap analysis
  • Google Analytics set-up, optimization & management
  • Easy-to-read reports that show campaign performance over time
  • Monthly billing – you can stop anytime
  • Ads management in Google, Facebook and Instagram
  • A dedicated account Rep and certified Google Partner
  • Free SEO and user experience consulting
  • A customized digital marketing strategy
Performance

What’s your performance goal?

Conversion Rate Optimization

All the traffic in the world isn’t going to do much for you if your visitors don’t convert. Whether you want them to purchase a product, sign up for a newsletter or contact you, our objective is more conversions at a lower cost to you. Our Certified Google Partners achieve conversion rates within the top 10% of all advertisers.

Cost-per-Acquisition

We want visitors who convert, but we must stay within budget or your marketing just doesn’t make sense. That’s why expert ad managers measure your cost to acquire conversions.

Customized Landing Pages

Our professional copywriters and web designers not only create websites that perform, but high-converting landing pages with attention-grabbing titles, compelling content and calls-to-action that drive action. These are meaningful pages that serve one purpose–to generate more sales for your business.

Your pages will show the way you want them to on all devices, browsers and operating systems.

ROI

The definitive goal for your campaign is a higher Return-on-Investment. Your ad campaigns need to make your business money. Cabaretti’s experienced ad managers continually measure performance of campaigns that allow your business to grow.

Remarketing

As a general rule of advertising, the more a consumer sees your ad, the more likely they are to convert. A retargeting campaign shows your ads to those who have already visited your website, but have not yet converted. They may likely need just a little more incentive before they commit. We’ll give them that nudge.

Growth

Advertising isn’t meant to sustain your business, it’s meant for growth. There are plenty of untapped markets out there with consumers who are interested in what you have. Our Certified Google Partners seize those opportunities, locating and testing new ways to increase your market share.

The more we test and measure, the better your campaigns get. That means your marketing always improves and your business always grows.

Measurement

We measure–and are accountable for–your campaign performance

Easy-to-Read Reports

Never use a marketing agency that doesn’t accurately measure performance. We provide weekly or monthly reports that are easy to read. You’ll be able see charts and actual numbers to determine how much your sales improve monthly and over time.

Your ad campaigns get better the longer we manage them because we split test your keywords, ads and landing pages. Those that don’t produce top results get thrown out. Those that drive results are kept. But we don’t stop there, we create new ads from the winners and split test those again and again until we’ve found the perfect ad combinations for your visitors.

We monitor you campaigns daily so as soon as a keyword or ad stops consistently producing results, we replace it with one that does.

Quantitative Analysis

Google Analytics is a great tool, and it’s free. We’ll set up your Google Analytics and optimize your settings so it gives us the information about your visitors we need to drive better outcomes. We’ll set up goal & event tracking, and integrate Google Ads & Google Search Console to get the most out of this awesome platform.

Qualitative Analysis

The quantitative data that Google Analytics provides is invaluable to us as marketers, but we don’t just want to know what is happening, we want to know why. Therefore, we run user recordings so we can see how users are interacting with your landing page and where they’re getting hung up. We use heat maps to see where they’re clicking and stopping. We even implement usability testing tools to ask users directly what they like and don’t like about your website and why.

Qualitative insights give us the information we need to zero in on your audience and drive more business.

Cost

We make you money & grow your business.

Some Title Might be Needed

We treat your ad campaigns as if they were our own. We hate waste so we’ll make sure your campaigns run efficiently and within your budget. Most marketers focus on clicks, some focus on conversions. We focus on ROI, which means getting you the most sales at a lowest cost-per-acquisition.

Our Monthly Cost

Typically, ads managers charge between 15-20% of monthly ad spend. We charge 15%, but have a $500 minimum. This is necessary because a campaign with a monthly ad spend of $600 takes almost as much work as a campaign with a $2500 ad spend. We still perform analysis and test your campaigns.

Set-up

A one time set-up fee of $500 is charged to new clients. We will waive this set-up charge if you have hired us to redesign your website as well.

Your Road to Extraordinary

Impressions

With in-depth research, our Google Partners get your ads in front of targeted audiences—the consumers most likely to buy from you.

Clicks

A high click-through-rate helps get you warm leads--visitors who have shown interest in your site. But are those visitors engaging with you or are they clicking the back button?

Conversions

Beginners focus on clicks. Advanced ad managers get conversions. Get them to take action--fill out a web form, contact you or sign up to your newsletter. Getting visitors to convert is an excellent goal, but we can’t stop there.

ROI

The ultimate goal for your campaigns is a higher Return-on-Investment. Therefore, we measure performance by keeping your cost-per-acquisition low and your conversion rate high.

Growth

We continually test to identify the successes in your campaigns. We throw out what isn’t working and build on what is. This way, your sales always improve and your business keeps growing.

Impressions

With in-depth research, our Google Partners get your ads in front of targeted audiences—the consumers most likely to buy from you.

Clicks

A high click-through-rate helps get you warm leads--visitors who have shown interest in your site. But are those visitors engaging with you or are they clicking the back button?

Conversions

Beginners focus on clicks. Advanced ad managers get conversions. Get them to take action--fill out a web form, contact you or sign up to your newsletter. Getting visitors to convert is an excellent goal, but we can’t stop there.

ROI

The ultimate goal for your campaigns is a higher Return-on-Investment. Therefore, we measure performance by keeping your cost-per-acquisition low and your conversion rate high.

Growth

We continually test to identify the successes in your campaigns. We throw out what isn’t working and build on what is. This way, your sales always improve and your business keeps growing.

Hey, we teach this stuff.

Let us put all those years of experience and success secrets to work for you.

Start Driving Traffic Today

You’ll get traffic to your website as soon as your ads go live. The sooner you contact us to discuss your marketing objectives, the sooner you’ll start making new sales.

Please tell us a little about your project and we’ll get back to you immediately to answer your questions or to schedule a time for your consultation.

 

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